Viva! Fall River. It’s not just a Phrase. It’s a MOVEMENT.

Viva Fall River celebrates all that the City has to offer: creative arts, rich ethnic and cultural traditions, diverse businesses, a picturesque waterfront, spirited events, and a passionate community.

It’s also something more…

Discover Viva

Viva Business

Viva Events

Viva Visit

TIME TO EXPLORE

There are LOTS of things to LOVE about Fall River, MA!

Just ask the Harveys, international artist-entrepreneurs, natives who are rediscovering a place they call “home” – This time as homeowners and cofounders/curators at the Fall River Museum of Contemporary Art! They’re making it happen in Fall River and enjoying all the city has to offer. So can you!

Latest News

Looking for more outdoor dining options in Fall River? New guidelines, grants should help

Read about how Fall River's restaurants will soon be offering more outdoor seating options ...
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Fall River Outdoor Dining Grant Program

All Fall River businesses are eligible to apply for up to $2,000 in funding for outdoor dining related purchases! First come, first served - apply today! ...
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‘View and Chew’ food truck events to ring in Fall River’s New Murals

See the new murals in Fall River and enjoy good food at upcoming events! ...
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Viva Ice Cream! Fall River Ice Cream Tour & Summer Bingo Promotion

We've got the SCOOP on where to find delicious ice cream treats in Fall River! Check out your favorites, or find some new places to visit! ...
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Coffee break: Here’s what’s going on with Fall River’s JavaHouse Chew and Brew

Read about how JavaHouse is shifting its operations as a newly renovated event space ...
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‘Fashion is a part of us’

Read about Fall River's newest storefront - Clamarney Boutique - offering unique fashion ...
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Fall River Unveils its First Pride Crosswalk

Fall River celebrates its first Pride crosswalk and is one of the few to have one installed in the region. With the support from The Fall River Arts & Culture Coalition (FRACC), the Fall River Pride Committee has received the City’s approval to paint a rainbow crosswalk outside of Government ...
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